Baxter Storey 2023 People Awards

A night of Culinary Excellence and Celebration

Baxter Storey held the People Awards hosted by comedian Jen Brister at the iconic Royal Horticultural Halls. Celebrating innovation and individuality within their business, this special evening honoured over 30 finalists vying for accolades ranging from Chef of the Year to Kitchen Porter of the Year.

The highlight of the evening was the culinary experience crafted by Baxter Storey’s own chef team. Collaborating with four renowned chef partners, they designed an impressive six-course menu to truly tempt the taste buds of the 350 guests. The small plates featured dishes like North coast cod and mussel sabayon and sticky braised lamb and potato terrine with black olive caramel. The accompanying drinks msnu included vanilla vodka and leftover clarified milk and a surprising twist of wasted coffee grounds.

We worked closely with Baxter Storey to help bring their vision to life, helping them to create an evening that combined and showcased their recently launched branding identity and vision. A crucial aspect of this transformation was the complex catering installation, which meant our AV and production team needed to work within a tight deadline alongside Baxter Storey and their own team who were setting up.

We installed a double screen set with a moving light rig for award show and dance floor lighting. Along the edge of the room, we added SGM P5 LED Floods that flooded the ceiling in colour, creating a dynamic and ever changing atmosphere. The lighting design was carefully synchronised with the six-course meal, enhancing the immersive dining experience.

Out 12ft circular mirror bar served as the epicentre for the evening’s social hub with the enormous twilight tree at it’s centre, where guests sipped on delectable cocktails,

As the awards ceremony concluded, dancing carried on into the night with a DJ who kept the dance floor alive into the night. The finalists had exclusive access into the VIP cocktail lounge in the North Annex, which added an extra layer of celebration.

It was a fantastic night celebrating culinary excellence and individual achievement, and testament to the company’s commitment to its people, innovation and creativity.

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